A Music Festival of Giving.


Summary

Island Party Music Festival is a philanthropy event hosted by the men of Beta Upsilon Chi raising money for Living Water International and The Bridge Ministries. I was a member of this Christian Fraternity and had the opportunity to further solidify a robust brand. Below you will find the transformation between the 2018 and 2019 events.

  • Year

    2019

  • Client

    Beta Upsilon Chi

  • Team

    Island Party Committee

  • Disciplines

    Graphic Design Motion Design Photography

Lets take a look at the past: Island Party 2018.

My primary responsibility as the graphic designer in 2018 was to establish a direction for the social media graphics package. Below are some samples of what we ended up choosing.

All 4 memebers of the band COIN positioned in the middle of a band higlight advertisementIsland Party Music Festival logo centered with event details listedticket graphic with a block of text on the left and illustrations of tickets on the rightNick Starkel playing football in a advertisement for being the guest speaker

Preperaing for future events.

For Island Party 2019, I was the Marketing Director / Lead Graphic Designer. We wanted the marketing material to be stand out from other college events, so we came up with two key focus areas: revisiting the color scheme/branding and introduce motion graphics.

Pictures, pictures, and more pictures.

We lacked a photo catalog from past events, so starting in 2018 we focused on getting a team of photographers. Below are select shots taken by me at our preliminary — Battle of the Bands — and Island Party Music Festival.